I have been working with the search engines for many years now. I have completed SEO very successfully for a lot of websites and they have been ranked very high. There are thousands of people like me who have taken SEO as a profession and are working very well on optimizing websites for search engines.
But these days I have been hearing a lot of comments and discussions that goes on around the topic of SEO. The most striking ones are about the ‘relevance of SEO’. Many people come up with stories where they have worked with SEO companies and have failed terribly. They have started to think that SEO just a fake word that is used to drain thousands of dollars from their money.
In fact there are many fake and inexperienced SEOs who are only aiming at money from the website owners. These kinds of companies actually give all the SEO professionals a very bad name. Every client who fall prey to these fraud SEO companies will often end up losing their money and time.
In my opinion these fraud SEO companies have become a crisis in the profession for the true SEO professionals. Such fake companies give unrealistic offers and promises to their clients. But, every person who outsources their work to such SEO companies gets cheated.
They will get into a notion where they think that SEO is only a fake story to drain away all their money.
But in fact, if the website owners take a bit of care in choosing their SEO partners, they can very easily find the true ones. The very cheap prices and unrealistic promises should not drive you into a fraud SEO companies. If you can chose the right SEO company for your website, you can easily be ranked higher on the search engines.